Olfactory Branding

Olfactory Logo

Olfactory Logo

The strength of the olfactory logo, also known as signature scent, lies in its persistence in the lasting memory, by which it is recognized even at a distance of years, thus prolonging the bond and the emotions arisen during such experience.

The olfactory logo, unlike traditional media, pervades space and engraves in the memory without needing to be seen, felt or heard. The olfactory logo conveys the Company’s values and essence by establishing a connection with the unconscious process that gives life to the olfactory memory.

As Scent Company we establish a deep relationship with our clients: we study the brand image as well as the space to be covered, the lights and the indoor design of the sites to be scented. This entire process allows for the creation of an olfactory logo able to convey unforgettable experiences of well-being and harmony.

 


Olfactory Marketing

Olfactory MarketingWhen we make decisions our brain elaborates multi sensory stimuli, among which the olfactory stimuli play a fundamental role, as they are immediately turned into emotions and they even influence the acceptance or the refusal of the experience we are living.

Olfactory communication is decisive because it is immediately connected to internal states of conscience, emotion and imagination and because perfume makes memories indelible. Olfactory marketing has found in room fragrancing the ideal means for:

  • Enhancing stays in any type of enterprise
  • Transmitting sensations of wellness and relax
  • Communicating a feeling of cleanliness
  • Improving employees’ sales performance
  • In fewer words, improving business performance

The Fragrances

The Fragrances

Scent Company has collected a range of olfactory charms originating from the ancient art of essential oil distillation and has blended precious essences that harmonize with a variety of indoor spaces or that can be combined or created from new to design customized fragrances.

As our fragrances have a high essence concentration, they considerably distinguish themselves from common fragrances, by allowing the use of low dispensing frequencies.

Our Research center has currently designed over 1000 natural-based fragrances, all are exclusively Made in Italy, hypoallergenic and provided with safety sheets (MSDS) registered at the Italian Ministry of Health.

 

 


Olfactory Architectures

Scent Company olfactory architectures build the emotional dimensions where every experience becomes unique and unforgettable. Any type of space can become an olfactory architecture by choosing the most suitable Scent Company system and a tailored Scented Décor.

Hotel Space

Hotel Space

Retail Space

Retail Space

SPA & Sauna Space

SPA & Sauna Space


 


The Solutions for Olfactory Branding

Olfactory branding personalization gives life to the Scent Company olfactory architectures, which however, could not live without the support of a diffusion system that can harmonize the fragrances with the spaces to be scented and a scented collection made-to-measure.

Professional Scent Diffusers

Professional Scent Diffusers

Custom Scented Collection

Custom Scented Collection

The Collection Scent Company Milano

The Collection Scent Company Milano